Focus on The End Game

Having held the role of Chief Customer Officer, reporting to the Presidents of Lands’ End, Mazda, Coldwell Banker, Allstate and Microsoft, I wrote Chief Customer Officer: Getting Past Lip Service to Passionate Action as the book I wish I had on my desk when I was on my journey as a Customer Zealot.

Since that book launched, over 50% of all new Customer Executives have read its contents, and I am honored that many have called upon me for support, as I have had the privilege of coaching many Chief Customer Officer and Customer Experience Officers into their positions or supporting them to get traction where work has stalled. We have made great strides together, working from, improving, and adding to the tools first laid out in this book.

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